# Websites for fencing contractors

> Websites for fencing contractors that sell the fence, not just the fitter - styles, materials and rough prices up front, and a fast route in when the storm has flattened three panels.

- Source: https://nerdsharks.com/industries/fencing-contractors
- Publisher: Nerdsharks (Exeter, Devon, UK)
- Updated: 2026-09-27

There are 24,345 specialist construction businesses not classified elsewhere across 377 UK local authorities (ONS UK Business Counts, SIC 43999, 2025, OGL v3.0).

## How customers choose

Fencing comes in two waves. After a winter storm, panels are down, the dog can get out and the neighbour is annoyed - the customer wants someone this week and will take the first sensible answer. The rest of the year it is a planned purchase: a new garden, a privacy screen, a house sale coming up. Planned customers know surprisingly little about what they are buying and have mostly seen fences, not specified them, so they compare on appearance and rough cost per metre. They want to see the style they have in mind, know what the posts are made of, and understand why one quote is double another. Farms, developers and commercial sites buy separately and in bulk.

## What most websites in this trade get wrong

Fencing sites show a single photograph of a close-board fence and list "all types of fencing". The customer who wants slatted horizontal cedar or a concrete-post panel fence with gravel boards cannot tell whether you do it, and has no idea whether it will cost hundreds or thousands. Explaining materials - pressure-treated timber, concrete posts, how long each should last - is exactly what turns a price shopper into someone who understands why yours costs more. Most sites also have nothing for the storm-damage customer, who is the easiest sale you will ever make.

## What the website has to do

- **Quote request with rough length and style** - Fencing is priced by the metre and by style, so an enquiry with both lets you reply with a ballpark the same day.
- **Storm-damage repair calls** - Post-storm demand is sudden, urgent and low on price resistance.
- **Commercial and agricultural enquiries** - Larger runs, repeat business and less competition from one-man bands.

## Pages

- **Home** - Your best recent fence, what you install, and the areas you cover.
- **Fence styles** - Close-board, panel, slatted, picket, post-and-rail - photographed, with what each suits.
- **Materials and how long they last** - Timber treatments, concrete versus timber posts - the reasoning behind your price.
- **Gates** - Higher-margin, separately searched, and often forgotten.
- **Storm damage and repairs** - Captures urgent winter searches.
- **Commercial and agricultural fencing** - Stock fencing, security fencing, site hoarding.
- **Contact** - Form that asks for rough length, style and photos.

## Features that matter

- **Style gallery grouped by fence type** - Customers choose by look first; grouping lets them point to what they want.
- **Indicative price per metre or per typical garden** - A range stops the enquiries that were never going to go ahead and makes the rest more serious.
- **Enquiry form with approximate length, height and photo upload** - Lets you give a ballpark without a site visit for simple jobs.
- **Materials explainer** - The cheapest quote is usually the thinnest timber; explaining that protects your price.
- **Written guarantee on workmanship and materials** - A fence is expected to last years, and a guarantee is the strongest reassurance you can give.

Trust signals: Public liability insurance; Written workmanship guarantee; Photographs of your own installed fences; Fencing Contractors Association membership where held.

Seasonality: Storm repairs peak from November to March. Planned fencing concentrates in spring and early summer as people get back into their gardens.

## Local authorities with the most

| Local authority | Businesses |
|---|---|
| Cornwall | 270 |
| Somerset | 265 |
| West Northamptonshire | 230 |
| Havering | 225 |
| Buckinghamshire | 220 |
| North Yorkshire | 220 |
| Birmingham | 200 |
| Newry, Mourne and Down | 195 |
| Wiltshire | 190 |
| Dorset | 190 |

## The offer

- **Monthly**: £299 upfront, £99/month (the upfront is a setup fee), 12-month minimum term. We build it, host it and look after it - and after 24 monthly payments, it is yours.
- **Own It**: £1,795 upfront, £49/month, no minimum term. Buy the website outright. It is yours to keep, move or cancel.
- **Pro**: £6,950 upfront, £299/month, 12-month minimum term. No limits. For large, multi-site and fast-growing businesses.
- Payment: The setup fee is paid when you book, and it starts the design. Monthly fees are collected by Direct Debit, covered by the Direct Debit Guarantee, from the day your site goes live.
- Guarantee: You see your finished design on your phone and approve it before anything goes live, with two full rounds of changes included. Nothing launches until you are happy with it. The Monthly plan runs for 12 months from launch.
- Bolt-ons: Google Business Profile management £29/month; Local SEO pack £49/month; Business email £5/month. Coming soon, not yet on sale: Missed-call text back, Review booster.
- VAT: We are not VAT registered, so there is no VAT to add to these prices.

## Questions

### Should I put a price per metre on my fencing website?

A price range per metre, or for a typical garden run, usually helps rather than hurts. It stops the enquiries that were never going to go ahead and makes the rest more serious. Explain in a sentence what moves the price - height, post type, access, removing the old fence - and you protect your quote from the cheapest competitor at the same time.

### Do I need a separate page for storm-damaged fences?

Yes, if winter repairs are a meaningful part of your work. People search differently when panels are lying in the garden after a gale, and a page that says you replace blown-down panels and broken posts quickly will catch searches a general fencing page misses. It also gives you something to point to on social media the morning after a storm.

### What if I do not have photographs of my work?

Start taking them now, on your phone, before and after every job. Photographs of your own finished work convert better than any stock image or any amount of copy, and in the trades they are the single biggest factor in the size of job you get asked to quote for. We will lay out the site to work with whatever you have and improve as you build up a library.

### Should I put my prices on my website?

Almost always yes. Hiding prices loses more enquiries than it protects, because people assume the worst and go to a competitor who publishes theirs. If your pricing genuinely varies, publish a range and explain in one sentence what moves it - that converts far better than "contact us for a quote".
