# Websites for glaziers

> Websites for glaziers that handle the smashed window at midnight, the misted double-glazed unit someone has ignored for a year, and the full window replacement bought with heavy scepticism.

- Source: https://nerdsharks.com/industries/glaziers
- Publisher: Nerdsharks (Exeter, Devon, UK)
- Updated: 2026-09-27

There are 4,105 glazing businesses across 341 UK local authorities (ONS UK Business Counts, SIC 43342, 2025, OGL v3.0).

## How customers choose

Glazing customers come in three moods. The emergency one has had a break-in, a stray football or a storm, and needs the opening boarded or reglazed tonight - often with an insurance claim to follow, so they want someone who will provide paperwork the insurer will accept. The repair customer has misted units, a failed lock or a dropped door, and is usually relieved to learn the sealed unit can be replaced without replacing the whole window. They search in plain words - misted windows, blown double glazing - and choose whoever explains the fix clearly. The replacement customer is buying new windows or doors and arrives wary: double glazing is a trade many people associate with high-pressure selling, so they are looking for a calm, local business with FENSA or CERTASS registration and a written guarantee, and they will get several quotes.

## What most websites in this trade get wrong

Glazing websites often copy national window-company brochures - big discounts, offers ending soon, stock photos of a smiling couple at a patio door - which is exactly the tone that makes a cautious customer leave. A local glazier throws away its natural advantage by imitating it. The repair work that fills the diary, especially sealed unit replacement, is buried under “services” instead of having a page written in the words people actually search. And the emergency service, if there is one, is rarely stated with real hours, so someone with a smashed window at eleven at night cannot tell whether you will answer.

## What the website has to do

- **Emergency call for boarding and reglazing** - Urgent, well-paid, and won by whoever clearly answers out of hours.
- **Misted unit quotes from photos and measurements** - High-volume repair work that can often be priced without a visit.
- **Replacement window and door survey booking** - The largest jobs, won on calm trust rather than pressure.

## Pages

- **Home** - Emergency number and hours, then the repair and replacement routes.
- **Emergency glazing and boarding up** - Real hours, response area and insurance paperwork.
- **Misted and blown double glazing** - Written in the words people search, with a photo quote form.
- **Window and door repairs** - Locks, hinges, handles and dropped doors.
- **Replacement windows and doors** - Calm, specific and registration-led.
- **Bespoke glass** - Splashbacks, mirrors, shower screens and table tops.
- **Guarantees and registration** - FENSA or CERTASS, guarantees, insurance, address.
- **Contact** - Phone for emergencies, form with photos for everything else.

## Features that matter

- **Emergency hours stated honestly, with tap-to-call** - Ambiguity about out-of-hours cover loses the most urgent call of the week.
- **Misted unit page with photo and measurement upload** - Lets you price common repairs remotely and book the fit.
- **FENSA or CERTASS registration shown on replacement pages** - Replacement windows must meet Building Regulations, and careful customers check who can self-certify.
- **A short explanation of the paperwork you provide for insurance claims** - Break-in and storm customers are almost always claiming.
- **Replacement pages written without sales pressure** - The trade’s reputation is the objection; calm, specific copy is the answer.

Trust signals: FENSA or CERTASS registration for replacement windows; Insurance-backed guarantee on installations; Glass and Glazing Federation membership where held; Public liability insurance; A real local business address.

Seasonality: Emergency glazing follows storms and the darker evenings after the clocks go back. Misted units are noticed most in autumn and winter, when condensation shows. Replacement window enquiries rise in autumn, when people start to feel the draughts.

## Local authorities with the most

| Local authority | Businesses |
|---|---|
| Hillingdon | 60 |
| Birmingham | 55 |
| Buckinghamshire | 55 |
| Havering | 50 |
| Sandwell | 40 |
| Redbridge | 40 |
| Leeds | 35 |
| Central Bedfordshire | 35 |
| Croydon | 35 |
| Ealing | 35 |

## The offer

- **Monthly**: £299 upfront, £99/month (the upfront is a setup fee), 12-month minimum term. We build it, host it and look after it - and after 24 monthly payments, it is yours.
- **Own It**: £1,795 upfront, £49/month, no minimum term. Buy the website outright. It is yours to keep, move or cancel.
- **Pro**: £6,950 upfront, £299/month, 12-month minimum term. No limits. For large, multi-site and fast-growing businesses.
- Payment: The setup fee is paid when you book, and it starts the design. Monthly fees are collected by Direct Debit, covered by the Direct Debit Guarantee, from the day your site goes live.
- Guarantee: You see your finished design on your phone and approve it before anything goes live, with two full rounds of changes included. Nothing launches until you are happy with it. The Monthly plan runs for 12 months from launch.
- Bolt-ons: Google Business Profile management £29/month; Local SEO pack £49/month; Business email £5/month. Coming soon, not yet on sale: Missed-call text back, Review booster.
- VAT: We are not VAT registered, so there is no VAT to add to these prices.

## Questions

### Should I show my FENSA or CERTASS registration on my website?

Yes - if you replace windows or doors, show your FENSA or CERTASS registration clearly, because it is one of the first things a careful customer checks. Replacement windows in England and Wales must meet Building Regulations, and registration with a competent person scheme is how that is certified without a separate building control application. Put it on your replacement windows page and in your footer, with your registered business name so it can be checked.

### Does a glazier need a separate page for misted double glazing?

A dedicated page for misted double glazing is usually worth having, because it is one of the most common glazing repairs and people search for it in their own words. Many customers think a misted window means replacing the whole frame, and a page explaining that the sealed unit can often be swapped on its own is both useful and persuasive. Add a form that asks for a photo and rough measurements and you can price many of them without a visit.

### How do I show customers I am a real, established business?

Put a real address, a landline, your registration numbers and your insurance details where they can be seen without hunting. In trades that suffer from doorstep operators, these ordinary details are the most persuasive content on your website, and most competitors leave them off.