# Websites for landscapers & gardeners

> Websites for landscapers and garden maintenance businesses, built around seasonal photography and the difference between a one-off build and a monthly contract.

- Source: https://nerdsharks.com/industries/landscapers
- Publisher: Nerdsharks (Exeter, Devon, UK)
- Updated: 2026-09-27

There are 23,960 landscaping and gardening businesses across 377 UK local authorities (ONS UK Business Counts, SIC 81300, 2025, OGL v3.0).

## How customers choose

Two entirely separate purchases hide behind the word landscaping. A garden redesign is a considered five-figure project, researched over months, chosen almost entirely from photographs of finished gardens, and commissioned in winter for spring work. Regular maintenance is a small recurring decision made quickly, usually by someone who has just realised the hedge is out of control, and won by whoever replies first. The recurring customer is worth far more over time and is usually treated as an afterthought.

## What most websites in this trade get wrong

Landscaping photography is taken the week the job finishes, when the planting has not filled in and the garden looks sparse. Gardens photograph best a season or two later, and almost nobody goes back. The bigger structural problem is that design-and-build and maintenance sit on the same page with the same call to action, which serves neither - one needs a portfolio and a consultation, the other needs a price and a start date.

## What the website has to do

- **Garden design consultation booking** - The high-value project, and it starts with a site visit.
- **Maintenance contract sign-up** - Recurring revenue that compounds and is far easier to sell.
- **Seasonal work enquiries** - Hedge cutting and clearance drive predictable demand spikes.

## Pages

- **Home** - A finished garden, photographed a year on.
- **Garden design and build** - The project work, portfolio-led.
- **Garden maintenance** - Recurring contracts, with plans and prices.
- **Gardens gallery** - Before, after, and a season later.
- **Areas covered** - Maintenance rounds are geographically tight.
- **Contact** - Consultation for design, quick quote for maintenance.

## Features that matter

- **Photography showing gardens after a season of growth** - A garden shot on handover day undersells the work substantially.
- **Separate design-and-build and maintenance journeys** - A five-figure project and a monthly contract are different purchases.
- **Maintenance plans with visit frequency and indicative prices** - Removes friction from the recurring sale, which is the profitable one.
- **Tight, honest coverage area** - Maintenance rounds only work if the properties are close together.

Trust signals: Finished garden photography over time; Insurance; Waste carrier licence; Design qualifications where held.

Seasonality: Design enquiries peak January to March for spring builds. Maintenance demand runs March to October, with hedge cutting spiking in late summer.

## Local authorities with the most

| Local authority | Businesses |
|---|---|
| North Yorkshire | 410 |
| Buckinghamshire | 330 |
| Somerset | 325 |
| Cornwall | 315 |
| Wiltshire | 310 |
| Dorset | 295 |
| West Northamptonshire | 230 |
| Cheshire East | 220 |
| Leeds | 210 |
| Powys | 210 |

## The offer

- **Monthly**: £299 upfront, £99/month (the upfront is a setup fee), 12-month minimum term. We build it, host it and look after it - and after 24 monthly payments, it is yours.
- **Own It**: £1,795 upfront, £49/month, no minimum term. Buy the website outright. It is yours to keep, move or cancel.
- **Pro**: £6,950 upfront, £299/month, 12-month minimum term. No limits. For large, multi-site and fast-growing businesses.
- Payment: The setup fee is paid when you book, and it starts the design. Monthly fees are collected by Direct Debit, covered by the Direct Debit Guarantee, from the day your site goes live.
- Guarantee: You see your finished design on your phone and approve it before anything goes live, with two full rounds of changes included. Nothing launches until you are happy with it. The Monthly plan runs for 12 months from launch.
- Bolt-ons: Google Business Profile management £29/month; Local SEO pack £49/month; Business email £5/month. Coming soon, not yet on sale: Missed-call text back, Review booster.
- VAT: We are not VAT registered, so there is no VAT to add to these prices.

## Questions

### How do I sell a recurring contract on a website?

Publish the plans, say how often you visit, give an indicative price and make signing up take under a minute. Recurring work is bought on convenience and clarity, and most competitors make it a phone call - which is exactly the friction you can remove.

### What if I do not have photographs of my work?

Start taking them now, on your phone, before and after every job. Photographs of your own finished work convert better than any stock image or any amount of copy, and in the trades they are the single biggest factor in the size of job you get asked to quote for. We will lay out the site to work with whatever you have and improve as you build up a library.

### Should I list every town I cover?

List the towns you genuinely work in and would happily travel to. A short honest list produces better enquiries than a long optimistic one, and it stops you spending your day quoting for jobs ninety minutes away that you were never going to take.