# Websites for tree surgeons

> Websites for tree surgeons and arborists, built to prove competence before anyone climbs - qualifications, insurance and photographs of difficult removals - and to catch the storm-damage calls when a limb comes down.

- Source: https://nerdsharks.com/industries/tree-surgeons
- Publisher: Nerdsharks (Exeter, Devon, UK)
- Updated: 2026-09-27

There are 23,960 landscaping and gardening businesses across 377 UK local authorities (ONS UK Business Counts, SIC 81300, 2025, OGL v3.0).

## How customers choose

Most tree work is a considered purchase that starts with a worry: the oak is too close to the house, the conifers are blocking the light, the neighbour has complained. The customer gets two or three quotes, and because they cannot judge the work itself, they judge the person - do they sound like they know what they are talking about, are they insured, will they check whether the tree is protected. Price varies wildly between quotes, which makes customers suspicious of both the cheapest and the dearest. Then there is the other customer entirely: a tree down across a drive after a gale, searching on a phone for whoever can come today. Commercial work - estates, schools, housing associations, councils - is won on paperwork: insurance certificates, risk assessments and qualifications on file.

## What most websites in this trade get wrong

Tree surgery websites tend to open with a dramatic photograph of someone in a harness, and stop there. The customer wants to see a removal next to a house or a greenhouse, done in sections, with nothing damaged - that is the job they are nervous about. Qualifications are usually mentioned as "fully qualified" rather than named, when naming the certificates and any Arboricultural Association approval is what separates you from the man with a chainsaw who knocked on the door last week. And almost no site explains Tree Preservation Orders and conservation areas, which is the single most common question a customer has and a chance to look like the professional in the room.

## What the website has to do

- **Free site visit and quote request** - Every tree job is priced on site, so the visit is the real conversion and the website’s job is to make it feel low-risk to book.
- **Same-day call for storm damage** - Fallen and hazardous trees after high winds are urgent, well-paid and won by whoever answers.
- **Commercial and managed-site enquiries** - Schools, estates and housing providers bring repeat work and buy on documentation rather than on the lowest quote.

## Pages

- **Home** - Qualifications, insurance and one photograph of a tricky removal near a building, straight away.
- **Tree felling and removal** - The most searched and most feared job - show sectional dismantling in tight spaces.
- **Pruning, crown reduction and thinning** - Explains the difference between work that helps the tree and topping that harms it.
- **Hedge cutting and conifer reduction** - High-volume summer work and a steady stream of smaller jobs.
- **Stump grinding** - A distinct search and a natural add-on to removals.
- **Emergency tree work** - Ranks for storm-damage searches and answers "can you come today".
- **Protected trees and permissions** - Plain-English guide to TPOs and conservation areas, and what you check before starting.
- **Contact** - Site visit booking with space for photos of the tree.

## Features that matter

- **Named qualifications and memberships, not just "fully qualified"** - NPTC chainsaw and aerial rescue certificates and Arboricultural Association approval are what customers and commercial clients check for.
- **Photo upload on the enquiry form** - A photo of the tree lets you triage the job and give a rough idea before driving out.
- **Before, during and after photographs of removals near buildings** - The customer’s fear is the tree landing on the conservatory; showing controlled sectional work answers it directly.
- **Tap-to-call with a clear emergency line** - Storm work comes in on phones, often in bad weather, and goes to the first answer.
- **A plain explanation of TPO and conservation area checks** - It is the question every customer has, and answering it marks you out as the professional.
- **Downloadable insurance and risk assessment details for commercial clients** - Facilities managers need the paperwork before they can give you a purchase order.

Trust signals: NPTC / City & Guilds chainsaw and aerial tree work certificates; Arboricultural Association Approved Contractor status where held; Public and employer’s liability insurance; Work carried out to BS 3998; Waste carrier registration with the Environment Agency.

Seasonality: Emergency work follows autumn and winter storms. Felling and heavy reductions concentrate outside the bird nesting season, which pushes planned work into autumn and winter; hedge and conifer trimming peaks in late summer.

## Local authorities with the most

| Local authority | Businesses |
|---|---|
| North Yorkshire | 410 |
| Buckinghamshire | 330 |
| Somerset | 325 |
| Cornwall | 315 |
| Wiltshire | 310 |
| Dorset | 295 |
| West Northamptonshire | 230 |
| Cheshire East | 220 |
| Leeds | 210 |
| Powys | 210 |

## The offer

- **Monthly**: £299 upfront, £99/month (the upfront is a setup fee), 12-month minimum term. We build it, host it and look after it - and after 24 monthly payments, it is yours.
- **Own It**: £1,795 upfront, £49/month, no minimum term. Buy the website outright. It is yours to keep, move or cancel.
- **Pro**: £6,950 upfront, £299/month, 12-month minimum term. No limits. For large, multi-site and fast-growing businesses.
- Payment: The setup fee is paid when you book, and it starts the design. Monthly fees are collected by Direct Debit, covered by the Direct Debit Guarantee, from the day your site goes live.
- Guarantee: You see your finished design on your phone and approve it before anything goes live, with two full rounds of changes included. Nothing launches until you are happy with it. The Monthly plan runs for 12 months from launch.
- Bolt-ons: Google Business Profile management £29/month; Local SEO pack £49/month; Business email £5/month. Coming soon, not yet on sale: Missed-call text back, Review booster.
- VAT: We are not VAT registered, so there is no VAT to add to these prices.

## Questions

### How should I show my tree surgery qualifications on my website?

Name them specifically - which NPTC or City & Guilds certificates you hold, your insurance level, and any Arboricultural Association approval - rather than writing "fully qualified". Customers cannot judge tree work themselves, so named, checkable qualifications are how they tell a professional from someone with a chainsaw, and commercial clients often need them before they can hire you.

### Is it worth having a page about Tree Preservation Orders?

Yes, because "is my tree protected" is one of the most common questions a tree surgery customer has. A short, plain-English page explaining that some trees and conservation areas need council consent, and that you check before starting, shows you know the rules and makes you look like the safe choice. Keep it general and point people to their local council for anything specific.

### What if I do not have photographs of my work?

Start taking them now, on your phone, before and after every job. Photographs of your own finished work convert better than any stock image or any amount of copy, and in the trades they are the single biggest factor in the size of job you get asked to quote for. We will lay out the site to work with whatever you have and improve as you build up a library.

### Should I list every town I cover?

List the towns you genuinely work in and would happily travel to. A short honest list produces better enquiries than a long optimistic one, and it stops you spending your day quoting for jobs ninety minutes away that you were never going to take.