Bramley & Son
A two-van plumbing and heating firm that gets most of its work from emergency call-outs but makes most of its money from bathroom installs.
See the build →Our work · Window Cleaners · Chester
A round-based window cleaner with two vans and a pure-water pole system, working a four-weekly round across Chester. Growth comes from filling streets he already works, and the add-on jobs (gutters, fascias, conservatory roofs) are where the margin is, but the site is one page that just says "window cleaning".

The hero is a window, photographed from inside: a white casement, sweet peas on the sill, a buttercup field beyond. The glass starts frosted and water-spotted, and as the visitor scrolls the page pins and a squeegee, modelled and lit in Blender in the brand blue, pulls three classic strokes across it, left to right, back and left to right again, each stroke clipping its band of grime away until the view is crisp. A small glass counter ticks from 0% to 100% clean. Over it the question 'Are we already on your street?' is set in heavy Funnel Display, with a glass postcode checker that answers with the round day, the next visit, the neighbours already on it and the price for a 3-bed semi. Below, the round days are a week of cards with today's area picked out in navy, the price picker turns a house type into a year of thirteen cleans on a ring of panes, the add-ons sit in a photo bento, and a mock text thread shows the reminder, the card link and skipping a month.
Palette
Typography
On the page
It shows the result the customer pays for, and it is the moment people remember the site by.
Filling streets the vans already visit is where a round makes its money, so joining takes one step.
Tells each neighbourhood which day to expect the van.
Customers see the per-clean and yearly price for their house before giving an address.
Higher-margin extras most customers do not know are offered, booked around the normal clean.
Shows nobody needs to be in and pausing is easy, which keeps people on the round.
A two-van plumbing and heating firm that gets most of its work from emergency call-outs but makes most of its money from bathroom installs.
See the build →A three-chair barbershop that currently runs entirely from a social profile, loses bookings to the phone going unanswered mid-cut, and cannot be found by anyone searching for a barber nearby.
See the build →A forty-cover neighbourhood restaurant whose menu currently lives in a PDF that nobody can read on a phone, and whose booking link is three taps deep in a navigation menu.
See the build →£299 setup, then £99 a month. Live in 3 working days. Tell us what your business does - we reply the same working day.
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