Skip to content
Nerdsharks
Free site auditBook a call

Websites for cleaning companies

Websites for cleaning companies that win the work.

Websites for cleaning businesses, built for a purchase that is almost entirely about trust, reliability and knowing the price before you ring. From £99 a month, live in 3 working days.

The Brightwell Cleaning website on a phone
Your customers

How people actually choose a cleaning company.

Domestic cleaning is a trust purchase - someone will have keys to the house - so vetting, insurance and staff continuity matter more than anything on the price list. Customers want to know whether it is the same cleaner each week. Commercial cleaning is bought on a completely different basis: a facilities or office manager wants out-of-hours cover, DBS-checked staff, invoicing and a contract they can terminate. Both want an indicative price before they make contact, and most cleaning websites refuse to give one.

When demand peaks. End-of-tenancy work peaks with student and rental cycles in summer. Deep cleans spike before Christmas and in spring.

The problem

What most cleaning companies websites get wrong.

Almost every cleaning website hides pricing behind "contact us for a quote", which suits the business and frustrates the customer. This is a market where a price range and a clear scope would convert far better than another paragraph about attention to detail. The other failure is generic stock photography of a woman with a spray bottle, which is interchangeable and communicates nothing about your actual staff or standards.

What it has to do

The jobs a cleaning company website is built for.

  1. Regular domestic booking

    Weekly and fortnightly cleans are the recurring backbone of the business.

  2. Commercial contract enquiry

    Higher value, longer term and less price-sensitive.

  3. One-off deep and end-of-tenancy cleans

    High-margin work with urgent, well-defined demand.

The pages we build for you

Home
Trust signals and an indicative price, immediately.
Domestic cleaning
Regular cleans, with what is and is not included.
Commercial and office cleaning
Written for facilities managers.
End of tenancy cleaning
Urgent, well-searched, deadline-driven.
Our staff and vetting
The single most persuasive page on a cleaning site.
Prices
A rare and genuine competitive advantage in this market.
Contact
Booking with date and property size.

What moves the needle

Indicative pricing by property size or hourly rate
Almost no competitor does it, and customers overwhelmingly want it.
Staff vetting, DBS and insurance explained properly
Someone will have keys to the house - this is the real objection.
A written checklist of what a clean includes and excludes
Prevents the disputes that lose recurring customers.
Photographs of your actual team, not stock imagery
A trust purchase cannot be sold with an interchangeable stock photo.
Online booking with property size and frequency
Recurring bookings should not require a phone call.

Trust signals we put on every page: DBS-checked staff · Public liability insurance · Named team members · Service checklist

Concept build

What a cleaning company website could look like.

Brightwell is built around one framed window, like the launch of a new product. A large rounded lavender panel holds a looping Blender film of a clay spray bottle. Twice in each loop the trigger squeezes and a cloud of iridescent bubbles puffs out and drifts up.

The market, in real numbers

13,895

cleaning businesses registered across 375 UK local authorities.

Source: ONS UK Business Counts, SIC 81210, 2025. Open Government Licence v3.0.

Local authorities with the most cleaning businesses
Local authorityBusinesses
Leeds180
Birmingham180
North Yorkshire160
Enfield150
Cornwall140
Buckinghamshire125
Bournemouth, Christchurch and Poole125
Bromley115
Somerset115
Hackney105

£299to set up

£99a month

3working days to launch

You approve it before anything goes live.

Designed from scratch, every word written for you, hosting and Google setup included. Or pay £1,795 once and £49 a month with no minimum term.

Questions

Cleaning Companies: what people ask us

How do I sell a recurring contract on a website?
Publish the plans, say how often you visit, give an indicative price and make signing up take under a minute. Recurring work is bought on convenience and clarity, and most competitors make it a phone call - which is exactly the friction you can remove.
Should I put my prices on my website?
Almost always yes. Hiding prices loses more enquiries than it protects, because people assume the worst and go to a competitor who publishes theirs. If your pricing genuinely varies, publish a range and explain in one sentence what moves it - that converts far better than "contact us for a quote".
Should I list every town I cover?
List the towns you genuinely work in and would happily travel to. A short honest list produces better enquiries than a long optimistic one, and it stops you spending your day quoting for jobs ninety minutes away that you were never going to take.

Related businesses and guides

Let’s get your cleaning company phone ringing.

£299 setup, then £99 a month. Live in 3 working days. Tell us what your business does - we reply the same working day.

From £99 a monthBuilt from scratch · live in 3 working daysBook a call