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Pricing

£299 to start. £99 a month. Nothing hidden.

One price that includes the design, every word of copy, hosting, Google setup and changes after launch. Or pay £1,795 once and £49 a month with no minimum term. Either way, you see and approve your design before anything goes live.

Plans

Pick how you want to pay.

The website is the same on every plan. Bookings, shops and card payments can be added to any of them.

Most people pick this

Monthly

We build it, host it and look after it - and after 24 monthly payments, it is yours.

£299 upfront£99/month12-month minimum, then rollingAbout £3.25 a day

Yours after 24 paymentsYou pay it off as you go. After 24 monthly payments the website is yours and your monthly drops to £49. Your domain, words and photos are yours from day one.

  • Up to 12 pages
  • Custom design, made from scratch for your business
  • Every word written for you - no homework
  • Mobile-first, with tap-to-call on every page
  • Quote, booking-request and contact forms, straight into your inbox or CRM
  • Built-in review system that shows reviews on your site
  • Easy editor for blog posts, photos and text
  • On-page SEO, Google indexing and Search Console setup
  • Set up so AI assistants (ChatGPT, Gemini, Claude, Perplexity) can read and cite it
  • Google Business Profile set up or tidied up
  • Hosting, SSL, security updates, 24/7 monitoring and daily backups
  • Maintenance and out-of-hours fixes when something breaks
  • Two small changes a month, done for you
  • WhatsApp and email support from the person who built it
  • A blog or news section, set up and ready to post
  • The website becomes yours after 24 monthly payments, then £49 a month for hosting and care with no minimum term
  • Live booking, card payments, customer accounts or an online shop can be added any time, priced on your call
  • Not included: Paid advertising spend
Start for £299

Own It

Buy the website outright. It is yours to keep, move or cancel.

£1,795 upfront£49/monthNo minimum term

You own the websiteYours from launch. The £49 a month is for hosting and care only. Cancel it and the site is still yours to move anywhere.

  • Up to 25 pages
  • Everything in Monthly
  • You own the website outright: design, pages and content
  • A page for every area you cover, written for each one
  • £49 a month covers hosting, security, maintenance and support
  • Cancel the monthly service any time and take the whole site with you - we hand over the files and help you move it
  • No minimum term
  • Live booking, card payments, customer accounts or an online shop can be added any time, priced on your call
  • Not included: Paid advertising spend
Choose Own It

Pro

No limits. For large, multi-site and fast-growing businesses.

£6,950 upfront£299/month12-month minimum, then rolling

You own the websiteYours outright, as on Own It, with our team running it for you.

  • Unlimited pages, and a dedicated designer who knows your business
  • Everything in Own It, including ownership of the website
  • Advanced booking and reservations with live availability
  • Ecommerce: a full online shop with unlimited products
  • Customer accounts, card payments, deposits and subscriptions
  • Multi-location and multi-brand sites, with a page and profile for every branch
  • Integrations with your CRM, accounting and stock systems
  • Custom functionality built for how your business works
  • Unlimited changes, done the same working day
  • 24/7 priority support with a one-hour response
  • A monthly strategy call and a plain-English performance report
  • Ongoing SEO and AI-search work every month, and a design refresh every year
  • Not included: Paid advertising spend
Talk to us

The “see it first” promise

You see your finished design on your phone and approve it before anything goes live, with two full rounds of changes included. Nothing launches until you are happy with it. The Monthly plan runs for 12 months from launch.

In the price

What every plan comes with.

Not add-ons. These come with every website, from the first month.

Every plan

Uptime monitoring

Your site is checked around the clock against a 99.9% uptime target. If it wobbles, we hear about it before your customers do.

Every plan

Automatic daily backups

Your whole site is backed up every day and kept off-site. If something breaks, we roll it back to any recent day.

Every plan

Out-of-hours and emergency support

If your site is down or broken, we fix it - evenings and weekends included. Message us on WhatsApp or email and a real person replies.

Every plan

Monthly changes done for you

New prices, new photos, a new service: send a WhatsApp and we update your site for you. Changes are included every month.

Every plan

Easy website editor

A simple dashboard to write blog posts, swap photos, edit text and add services yourself. Nothing technical to learn - or leave it all to us.

Every plan

Photo and media library

Upload job photos straight from your phone. They are compressed automatically and served fast, so your site stays quick on mobile data.

Every plan

Your own secure database

Every enquiry, booking and review is stored safely in your own database behind the site - exportable any time and handled with GDPR in mind.

Every plan

Built-in review system

Send customers a link, they leave a review, you approve it and it appears on your site - with a nudge to leave a Google review too.

Every plan

Booking and quote requests

Customers pick a service and a preferred time; the request lands in your inbox and your CRM with a confirmation email. You confirm when it suits.

Every plan

Simple enquiry CRM

Every enquiry, booking and review in one list, with a status (new, quoted, booked, done), notes and instant email or WhatsApp alerts.

Every plan

Custom forms

Quote forms with photo upload, job requests, callback requests, certificate requests, event enquiries - whatever form your business needs.

Every plan

SEO setup

On-page SEO, structured data, Google Business Profile setup, Search Console and fast load times - done properly from day one.

Every plan

Managed hosting and SSL

Fast managed hosting on a global edge network, an SSL certificate and security updates, all included and all looked after for you.

Every plan

Ready for AI search

AI crawlers let in, an llms.txt file, structured data and answer-first copy, so ChatGPT, Perplexity and Google’s AI answers can read your business.

Every plan

Security and attack protection

Security headers, attack traffic filtered at the network edge, spam protection on every form and no plugins waiting to be patched.

Every plan

Fast-loading pages

Built lean and served from a global network, with images sized for each device and Google’s Core Web Vitals as the target from day one.

Every plan

Mobile-first design

Designed for the phone first, with tap-to-call on every page, a call button that stays on screen and forms that are easy to fill with a thumb.

Every plan

Google Business Profile and indexing

Your Google Business Profile set up or tidied, your sitemap submitted in Search Console and your pages checked for indexing, so Google can find you.

Every plan

Privacy-friendly visitor stats

See how many people visit, where they came from and how many tapped to call or sent an enquiry, counted without cookies or cross-site tracking.

Every plan

Accessible design

Built towards WCAG 2.2 AA: readable contrast, keyboard access, proper headings and labelled forms, so more of your customers can use your site.

Every plan

Privacy policy and cookies, handled

A plain-English privacy policy, no tracking cookies and forms that only ask for what they need, set up with UK GDPR in mind from day one.

Every plan

Error tracking and telemetry

Errors on your site are recorded and watched, and the serious ones alert us, so we can often put things right before a customer runs into them.

Every plan

Instant rollback

Every update to your site is kept as its own version. If a change causes a problem, we switch back to the last working version in seconds.

Every plan

Automatic image optimisation

Your photos are automatically resized for each screen and converted to modern formats like WebP and AVIF, so they look sharp and load quickly.

Every plan

Core Web Vitals monitoring

We measure how fast your site loads and responds for real visitors, using Google's Core Web Vitals, and act when the numbers slip.

Every plan

Schema markup (structured data)

Your business details, services, reviews and FAQs are labelled in the code in a format Google and AI assistants read, so they understand your business.

Every plan

Priority indexing

New and updated pages are pushed to the front of the queue: announced to search engines through IndexNow and a sitemap submitted to Google Search Console.

Every plan

Spam-protected forms

Your enquiry forms filter out bots and junk submissions behind the scenes, without annoying puzzles, so your inbox is mostly real customers.

Every plan

Automated lead follow-ups

Every enquiry gets an instant email reply in your own words, and if one sits unanswered for too long, you get a reminder so no lead goes cold.

Every plan

Automated website health checks

Scheduled automatic checks that your forms really send, your key pages load properly, your security certificate is valid and your site has not slowed down.

Every plan

Broken-link monitoring

Your whole site is crawled on a schedule for broken links, missing images and pages that return errors, and we fix what we find.

Every plan

Automated SEO monitoring

We watch your Google Search Console data for indexing errors, drops in clicks and pages falling out of Google, and act on what we find.

Every plan

Lead and conversion reporting

A plain-English monthly email showing your visits, enquiries and calls tapped, and which pages and sources brought them in.

Bolt-ons

Add these whenever you like.

Optional monthly extras that exist for one reason: they win you more jobs. Cancel any of them with a month’s notice.

from+£25/mo

Missed-call text backComing soon

Never lose a job because you were up a ladder.

When you miss a call, the caller instantly gets a text from your business asking what the job is. You get their reply and number, and call back when you are free. Not switched on yet - ask us to add you to the list and we will tell you the day it is.

from+£15/mo

Review boosterComing soon

More Google reviews, without awkwardly asking.

After each job, your customer gets a friendly text with a one-tap link to leave a Google review. More reviews is the biggest lever on where you appear in the map results. Not switched on yet - ask us to add you to the list and we will tell you the day it is.

+£29/mo

Google Business Profile management

Show up in the map results people actually tap.

We post your recent work, keep your hours and services current, answer questions and add photos every month, so your profile keeps looking active to Google and to customers.

+£49/mo

Local SEO pack

Rank in every town you cover, not just your own.

A page for each area and service you cover, listings on the directories Google trusts, and a plain-English monthly report of where you rank and what changed.

+£5/mo

Business email

you@yourbusiness.co.uk instead of a Hotmail address.

A professional mailbox on your own domain, set up on your phone for you. Priced per mailbox.

Compared

DIY, agency, or us.

Typical ranges from published UK pricing guides. Honest in both directions - a DIY builder genuinely suits some businesses.

How Nerdsharks compares with a DIY website builder, a freelancer and a typical agency
FeatureDIY builderFreelancerTypical agencyNerdsharks
To startFree to start£500–£2,500£2,500–£10,000+£299
Each month£15–£40 plan, plus domain and appsHosting extra, if offeredOften £50–£300 retainer£99, everything below included
Designed for your businessA template thousands shareOften a bought themeYesYes, from scratch
Who writes the wordsYouYou, usuallyOften you, or a copywriter at extra costWe do, after a 15-minute call
Time to go liveHowever long your weekends last2–6 weeks6–12 weeks3 working days
Tap-to-call, quote and booking formsYou set them upVariesUsuallyAlways, built in
Google setup (Search Console, Business Profile)YouRarelyOften extraIncluded
Set up for AI assistants (ChatGPT, Gemini)NoRarelyRarelyIncluded
Hosting, security and daily backupsBasic, on their platformUp to youOften extraIncluded, monitored 24/7
If it breaks at 9pmA help centreIf they pick upNext working dayOut-of-hours fixes included
Changes after launchYou do themBy the hourBy the hourTwo a month, included
Who you talk toA help centreOne person, when freeAn account managerThe person who built it
You see it before it goes liveYou built itUsuallyUsuallyAlways, with two rounds of changes
Your domain and contentTied to the platformUsually yoursUsually yoursAlways yours, in your name

The small print, in large print

Before it goes live
You see your finished design on your phone and approve it before anything goes live, with two full rounds of changes included. Nothing launches until you are happy with it. The Monthly plan runs for 12 months from launch.
Who owns the website?
On Monthly, you pay the website off as you go: we own and run it while you are paying, and after 24 monthly payments it becomes yours and the monthly drops to £49 for hosting and care, with no minimum term. Your domain, words and photos are yours from day one. On Own It and Pro, you own the website outright once the build is paid for. Once a website is yours, cancel the monthly service and it is still yours - we hand over everything so you can host it anywhere.
Do I ever own it on Monthly?
Yes. Yours after 24 monthly payments, then £49 a month. Leave before then and the site comes offline, but your domain, words and photos always go with you.
Who owns the domain?
Your domain is registered in your name. If you already have one, we connect it; if not, we set one up for you and hand over the login.
What counts as a change?
A change is a small content or layout edit - new opening hours, a swapped photo, a new service added, a reworded paragraph. Redesigns and new pages are quoted separately.
Can I cancel?
The Monthly plan is a 12-month plan, then one month’s notice any time after that. Leave inside the 12 months and the remaining monthly fees for the term are payable. Pro works the same way, on a 12-month plan. Own It has no minimum term and no exit fee.
What happens if I stop paying?
On Monthly, if you stop before 24 monthly payments, the site comes offline when the plan ends and we send you your domain, words and photos so they can go into a new site. After 24 payments, and on Own It and Pro, the website is yours: stop the monthly service and we hand over the complete site so you can move it to any host.
What does hosting cover?
Managed hosting, SSL certificate, uptime monitoring, security updates and daily backups.
How do I pay?
The setup fee is paid when you book, and it starts the design. Monthly fees are collected by Direct Debit, covered by the Direct Debit Guarantee, from the day your site goes live.
What support do I get?
WhatsApp and email support from the person who built your site, usually answered the same working day.
How long does it take?
We aim to have you live within 3 working days of your 15-minute call and your approval of the design.

Things that always cost extra

  • Extra pages beyond your plan
  • Extra changes beyond your monthly allowance
  • Live booking, card payments, customer accounts or an online shop on Monthly or Own It - priced on your call, and standard on Pro
  • Professional photography
  • Paid advertising spend
  • Custom integrations and automations

Anything extra is quoted and agreed before we do it - never added to a bill afterwards.

Questions

Pricing questions

What do I get for £99 a month?
You get a website designed from scratch for your business, with every word written for you, and everything needed to keep it running: up to 12 pages, a blog section, tap-to-call on every page, quote and booking-request forms that reach your phone, on-page SEO, Google Business Profile setup, hosting, SSL, monitoring, daily backups and two small changes a month. On the Monthly plan there is a one-off £299 setup fee when you book.
Do I see the website before it goes live?
Yes. You see your finished design on your phone and approve it before anything goes live, with two full rounds of changes included. Nothing launches until you are happy with it. The Monthly plan runs for 12 months from launch. The £299 setup fee is paid when you book, and your monthly payments start the day the site goes live.
Should I pick Monthly or Own It?
Pick Monthly if you would rather not find a lump sum: £299 to set up and £99 a month for 12 months, then rolling, and after 24 monthly payments the website is yours and the monthly drops to £49. Pick Own It if you can pay £1,795 once and want the website to be yours from launch, with a lower monthly of £49 and no minimum term. Both are designed from scratch with every word written for you and two changes a month; Own It is the bigger build, with up to 25 pages against 12 and a page for each area you cover.
What if I do not like the design?
Then you do not pay. You see your finished design on your phone and approve it before anything goes live, with two full rounds of changes included. Nothing launches until you are happy with it. The Monthly plan runs for 12 months from launch. In practice we show you the design early, change what you want changed, and only switch the site on once you are happy with it.
What counts as a small change?
A change is a small content or layout edit - new opening hours, a swapped photo, a new service added, a reworded paragraph. Redesigns and new pages are quoted separately.
Do I own my website?
On Monthly, you pay the website off as you go: we own and run it while you are paying, and after 24 monthly payments it becomes yours and the monthly drops to £49 for hosting and care, with no minimum term. Your domain, words and photos are yours from day one. On Own It and Pro, you own the website outright once the build is paid for. Once a website is yours, cancel the monthly service and it is still yours - we hand over everything so you can host it anywhere. Your domain is registered in your name. If you already have one, we connect it; if not, we set one up for you and hand over the login.
Can I cancel?
The Monthly plan is a 12-month plan, then one month’s notice any time after that. Leave inside the 12 months and the remaining monthly fees for the term are payable. Pro works the same way, on a 12-month plan. Own It has no minimum term and no exit fee. On Monthly, if you stop before 24 monthly payments, the site comes offline when the plan ends and we send you your domain, words and photos so they can go into a new site. After 24 payments, and on Own It and Pro, the website is yours: stop the monthly service and we hand over the complete site so you can move it to any host.
Are there any hidden costs?
No. The price on your plan is the price: the monthly fee and, on Own It or Pro, the one-off build fee. Your domain name is included in the setup and registered in your name. Anything beyond your plan - extra pages, extra changes, bolt-ons like missed-call text back at £25 a month - is agreed with you before we do it, never added afterwards.
Why is this so much cheaper than an agency?
Because we have built the process to be fast rather than because we cut corners. Most UK agencies quote thousands of pounds for a small business website, much of which pays for account managers, discovery workshops and offices. We have none of those, we design with modern tools that let one person do in days what used to take weeks, and we make our money over years of hosting rather than in one big invoice.
When do I start paying?
The setup fee is paid when you book, and it starts the design. Monthly fees are collected by Direct Debit, covered by the Direct Debit Guarantee, from the day your site goes live. On Own It, the build fee is split in two halves - when you book and at launch.
What are bolt-ons?
Bolt-ons are optional monthly extras that win you more jobs: missed-call text back (£25), a review booster (£15), Google Business Profile management (£29), a local SEO pack (£49) and business email (£5 per mailbox). Add or remove any of them whenever you like.

Let’s get your phone ringing.

£299 setup, then £99 a month. Live in 3 working days. Tell us what your business does - we reply the same working day.

From £99 a monthBuilt from scratch · live in 3 working daysBook a call