Bramley & Son
A two-van plumbing and heating firm that gets most of its work from emergency call-outs but makes most of its money from bathroom installs.
See the build →Our work · Landscapers & Gardeners · Bath
Fern & Slate Landscapes
A landscaping business doing both five-figure garden builds and monthly maintenance rounds, with one website, one call to action, and photographs taken the week each job finished.
Why it looks like this.
The whole hero is one garden year. A full-bleed photograph sits in a rounded frame with a smoked-glass pill navigation floating over it, and as the visitor scrolls the page pins and the garden moves through spring blossom, a summer border, an autumn hedge walk and a frosted walled garden. A giant italic season word in Noto Serif Display slides up out of its mask at the foot of the frame, and the accent colour of the type shifts with it, from blossom pink to straw, amber and frost blue. A glass card on the right swaps to that season's work in the garden, and a four-step rail shows where you are in the year. After that the page turns editorial: a statement about photographing gardens once they have grown in, with small photo pills set into the sentence, then design-and-build and maintenance as two separate pieces with their own facts. Schibsted Grotesk keeps prices and lists crisp. Limestone, yew green and mist carry the colour; images open out of an inset as they scroll into view.
Palette
Limestone#F2EFE8
Deep Yew#1B231E
Fern Ink#52633C
Morning Mist#E3E7E0
Autumn Amber#F2A65A
Typography
- Display
- Instrument Serif
- Body
- Schibsted Grotesk
On the page
- The year (pinned)
- Why the photos are late
- Two services
- Gardens
- How we design
- Maintenance plans
- Review & area
- Site visit
What this build does differently.
A pinned hero that scrolls a garden through all four seasons
It shows what a year of care looks like before any words are read, and it is the moment people remember the site by.
A season card listing that quarter's work in the garden
Maintenance customers are buying a year of visits, so each season's tasks are spelled out.
Separate design-and-build and maintenance pieces
A five-figure build and a £45 visit are different purchases, so each gets its own facts and its own button.
Garden gallery showing the build date and the photo date
Photographing gardens a season or more after handover proves the planting works.
Maintenance prices in writing, from £45 a visit
Published regular prices make the repeat work easy to sign up for.
Site visit request with a design or maintenance choice
Captures a name and postcode in seconds and routes the enquiry to the right team.
More of our work
Ironclad
A three-chair barbershop that currently runs entirely from a social profile, loses bookings to the phone going unanswered mid-cut, and cannot be found by anyone searching for a barber nearby.
See the build →Saltbox Kitchen
A forty-cover neighbourhood restaurant whose menu currently lives in a PDF that nobody can read on a phone, and whose booking link is three taps deep in a navigation menu.
See the build →Want something like this for your business?
£299 setup, then £99 a month. Live in 3 working days. Tell us what your business does - we reply the same working day.