Websites for dental practices
Websites for dental practices that separate NHS from private clearly, price the private work honestly, and take the fear seriously.
What they need →Websites for clinics & private healthcare
Websites for clinics & private healthcare that win the work.
Websites for private clinics - physiotherapy, podiatry, osteopathy and allied health - where the visitor usually has a specific problem and wants to know if you fix it. From £99 a month, live in 3 working days.
Your customers
How people actually choose a clinic.
Clinic visitors almost always arrive with a named complaint: a bad back, plantar fasciitis, a knee that will not settle after running. They search by condition, not by profession, and they want to know three things - do you treat this, how long will it take, and what does it cost. They are often in pain and frequently have been waiting for NHS treatment, so speed of access is a genuine differentiator. They check practitioner registration carefully, because this is a field where anyone can call themselves a therapist.
When demand peaks. Sports injuries rise with the running and football seasons; back complaints cluster in January after inactivity.
The problem
What most clinics & private healthcare websites get wrong.
Clinic websites are organised around the professions the clinic employs rather than the problems patients have. A patient with sciatica has to work out that sciatica is treated by the physiotherapy department. Condition-led pages, written in the words patients actually use, are both far more useful and far more likely to be found. The second failure is not publishing prices or appointment availability, which are the two questions that decide whether someone books.
What it has to do
The jobs a clinic website is built for.
Initial assessment booking
The entry point to a course of treatment, which is where the value is.
Condition-specific enquiries
Patients search by symptom, and condition pages capture that intent precisely.
Demonstrate fast access
Availability this week is a real advantage over long NHS waits.
The pages we build for you
- Home
- Conditions treated, availability, and prices.
- Conditions we treat
- Organised by symptom, in patient language.
- Individual condition pages
- Back pain, sciatica, sports injury - each searched separately.
- Our practitioners
- Registration bodies and specialisms.
- Prices
- Per session and per course.
- Book
- With next available appointment shown.
What moves the needle
- Pages organised by condition rather than by profession
- Patients search by symptom; internal departmental structure is meaningless to them.
- Professional registration displayed for every practitioner
- HCPC, CSP or equivalent registration is what separates you from the unregulated.
- Session prices and typical course length published
- Patients need to understand total cost, not just the first appointment.
- Next available appointment shown
- Fast access is the clearest advantage private clinics have.
- Careful, non-overstated claims about outcomes
- Healthcare advertising is regulated and overstatement is both unlawful and untrustworthy.
Trust signals we put on every page: Practitioner registration numbers · Professional body membership · Published prices · Appointment availability
Concept build
What a clinic website could look like.
Many people arrive at a dental website anxious, so the page is laid out like a calm magazine rather than a clinic brochure. A navy utility bar carries the three things people look for first: that NHS registrations are open, the opening hours, and a number to ring if they are in pain. The cover headline, "We are taking new NHS patients", is set large in light Newsreader, with italics picked out in antique gold, and three small arch-shaped portraits sit inside the lines of type.
The market, in real numbers
27,165
other health practices registered across 376 UK local authorities.
Source: ONS UK Business Counts, SIC 86900, 2025. Open Government Licence v3.0.
| Local authority | Businesses |
|---|---|
| Birmingham | 720 |
| Westminster | 435 |
| Leeds | 395 |
| Manchester | 360 |
| Camden | 345 |
| Bradford | 330 |
| Kirklees | 330 |
| Barnet | 300 |
| Buckinghamshire | 270 |
| Hackney | 255 |
£299to set up
£99a month
3working days to launch
You approve it before anything goes live.
Designed from scratch, every word written for you, hosting and Google setup included. Or pay £1,795 once and £49 a month with no minimum term.
Questions
Clinics & Private Healthcare: what people ask us
What can we legally claim on a healthcare or legal website?
Less than most people assume. Advertising rules restrict claims about outcomes, and professional regulators add their own requirements on price transparency and registration details. We build to those constraints rather than around them, and we will tell you if something you want to say is likely to cause a problem.
Should I put my prices on my website?
Almost always yes. Hiding prices loses more enquiries than it protects, because people assume the worst and go to a competitor who publishes theirs. If your pricing genuinely varies, publish a range and explain in one sentence what moves it - that converts far better than "contact us for a quote".
Can you add online booking?
Yes. Every plan includes a booking-request form, live-availability booking can be added to any plan (quoted on your call) and comes as standard on Pro, and we can connect whichever booking system suits your business rather than forcing you onto ours. For appointment businesses it is usually the highest-return feature on the site, because the phone going unanswered while you are working is a constant source of lost bookings.
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Read →Let’s get your clinic phone ringing.
£299 setup, then £99 a month. Live in 3 working days. Tell us what your business does - we reply the same working day.